Introduction to Entrepreneurship & Business Planning

Understand what sets entrepreneurial thinking apart and build the resilience needed to start something of your own.

Move from a vague idea to a validated problem worth solving, before spending money building anything.

Research your target market and competitors to find a defensible position before you launch.

Map out how your business creates, delivers, and captures value using the Business Model Canvas.

Choose the right legal structure for your business and understand the basics of formal registration.

Structure a business plan that communicates your idea clearly to lenders, investors, or your own team.

Project your startup costs, break-even point, and cash flow so you know exactly what it takes to stay afloat.

Explore the realistic funding options available to early-stage founders, from bootstrapping to pitching investors.

Set a pricing strategy and build a simple customer acquisition process to generate your first sales.

Set up basic systems and know when -- and how -- to grow your team and operations responsibly.